JWI518 Strayer University Marketing in A Global Environment Presentation

JWI 518: Marketing In a Global EnvironmentAcademic Submissions and Evaluations©Strayer University. All Rights Reserved. This document contains StrayerUniversity confidential and proprietary information and may not be copied, further distributed, or otherwise disclosed,in whole or in part, without the expressed written permission of Strayer University.This course guide is subject to change based on the needs of the class.JWI 518 –Assignment 3(1196)Page 1of 4Assignment 3: Marketing Campaign PresentationDue Week 9, Sunday midnight of your time zone (Weight: 25%)In this assignment, you assume the role of Director of Marketing and you are attending a meeting with the Chief Marketing Officer (CMO) and the executive team. You have been asked to deliver the presentation you prepared on your proposed Marketing Campaign. The CMO has asked you to keep the length of your presentation to no more than 7 minutes. Due to this time limit, you must present your message as concisely, cogently and convincingly as possible, in order to obtain the approval of the executive team for your proposal.


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