internal factors

Complete an analysis of the key internal factors that have implications for successful implementation of Boeing’s strategy and goals/objectives.

Your paper should address these topics:

  1. Given Boeing’s Vision, Mission and Objectives (VMO), identify the company’s core competencies and assess which ones are rare, costly, or not easily imitated. Discuss how they are related to and critical to the VMO execution.
  2. Present a summary of Boeing’s strengths and weaknesses. Submit the SWOT format in Table form and add in some narrative to discuss the strengths and weaknesses in more detail. Explain in your discussion (not in the table) why you selected them and how they relate to the VMO and organization strategy.
  3. Apply the Resource-Based View (RBV) to help you identify both the tangible and intangible assets your organization may be able to use to accomplish its intended strategies. You can list them in a table form and then follow with a discussion of the assets, why you selected them and how they relate to the VMO and strategy.4.
  4. Consider and discuss the things that may make your organization’s resources and capabilities difficult for others to imitate. Use Value Chain Analysis to help you deepen your understanding of the relative value of the resources and capabilities you have identified. Seek objective and independently verifiable evidence of potential rarity of the resources and capabilities.

IMPORTANT: Do not just use someone else’s SWOT or other analysis. We want you to think for yourself. Critically analyze your firm and write about your original conclusions. Imagine you have been asked by the organization’s CEO or top leader to offer an assessment of the organization and how well it is positioned (or not) to deliver on the VMO and strategy. This is a critical element, stand back and offer thoughtful criticism and recommendations.

Add in a strong conclusion that ensures the reader leaves your paper with a clear recap of your key points.

 

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